Sal's Authentic NY Pizza MOBI Storefront

Cost Savings

Customers can save up to 40% by ordering direct through Sal’s online platform powered by MOBI.

Increase to Customer Database

With more direct orders Sal’s increased the database by 18% giving more opportiunities to connect with customers.

Saving on Aggregator Fees

By reducing third-party aggregator fees and fixing the delivery costs Sal’s have saved $240,000 and growing.

Client background

Founded in 2009 by two lifelong friends Sal's is now a household name with over 44 stores across New Zealand and 6 in Australia, Sal's has become a beloved franchise in the region.

in 2008 they began to hone their craft using a secret family recipe passed down by legendary pizza maker Salvatore Leo. Today, Sal's is proud to be the only pizzeria in Australasia that offers 100% authentic New York-style pizza, using ingredients sourced directly from the U.S.

Sals Pizza Chef works his magic preparing pizzas for MOBI's White Label Delivery
delicious Sals pizza
Challenges

Costly Delivery Services

Sal's love the MOBI Partnership

Sal’s needed a delivery alternative to save money for customers and franchisees. As Sal's franchise network expanded, so did the complexities of managing delivery. Initially reliant on food delivery aggregators like Uber Eats and Door Dash, the high fees and surcharges frustrated both franchisees and customers. The growing need for a cost-effective delivery solution became essential, as managing their own fleet was proving operationally challenging and financially unsustainable.

MOBI Solutions

01.

Branded Storefront for Digital Ordering

MOBI created the Sal's Pizza online ordering system and mobile app, providing a seamless and branded ordering experience for customers. By allowing direct orders through their own platforms, Sal's can bypass third-party apps, giving them control over customer data, pricing, and promotions.

02.

White Label Delivery

With White Label Delivery, customers now enjoy more affordable delivery when ordering directly through Sal’s website and app saving up to 40% on their orders. Additionally, Sal’s has saved over $240,000 by cutting out third-party aggregator fees.

03.

Internal Operational Efficiencies

With more direct orders Sal’s increased their customer database by 18% giving more opportunities to connect with customers. Franchisees no longer face the stress of managing a delivery fleet or associated costs like insurance and fuel and have loved the transition.

Sal's Pizza save thousands with White Label Delivery by MOBI

White Label Delivery Saved Us $240k+ and has increased our customer database by 18%

Sals Love the MOBI Partnership

The White Label Delivery we now have on our website gives us the flexibility to offer a great price to customers on their delivery orders. Our Franchisees love the transition and no longer have to worry about staffing. We’ve seen an 18% increase in our customer database which has been fantastic. It's had a direct impact on our sales.

James Corfield

James Corfield

Marketing Manager
,
Sal's Authentic NY Pizza

Results with MOBI

Cost Savings

Cost Savings of $240,000+ in aggregator fees and charges.

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Customer Satisfaction

With up to 40% lower delivery costs & a seamless ordering experience customer experience has improved 10 fold.

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Operational & Marketing Efficiencies

Franchises are relieved from managing their own delivery fleets. The database has increased by 18% which is directly improving sales.

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Are you ready for
your success story?

Interested in joining our impressive list of customers? Get in touch with our team today to see how MOBI could be a fit for your business.

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