Business Operations Product:
Fueling business growth through data
You can trust the numbers.
You can trust the numbers.
Manage your data
MOBI Analytics houses valuable data to help business owners understand performance, trends and how to effectively enhance their guest offering or boost sales.
We know how important this one is. See which buying stage potential guests are falling out of the funnel and can understand how to adjust the buyer journey or entice guests to purchase through meaningful marketing.
To help inform rosters, MOBI Analytics provides insight on peak sales. View busy days of the week and which hours in the day are the team flat out or a bit quieter.
Useful data
Gain insights on guest behaviour to boost sales revenue and inform marketing campaigns.
Restaurant analytics that understand the cadence of ordering. Are guests ordering weekly, monthly or longer? Export data to create targeted campaigns for the less frequent guests and entice them with special offers and promotions.
MOBI data tells us that guests are creatures of habit, they love to order the same thing over and over again. MOBI uses guest data to entice them to try new menu items through our recommended products feature. Our data shows us the most adventurous guests will spend 44% more per order.
Dig into where guests are purchasing. With a high number of orders on marketplaces, it may be time to consider other more profitable channels. For example, have you tried running social campaigns to entice guests to order via white-labelled delivery?
In a digital environment, less is more. When guests feel overwhelmed, they are less likely to make a decision. Pull reports from MOBI Analytics on product sales to inform a more meaningful menu, full of the items guests are actually ordering.
Advanced Analytics
For enterprise customers, we take the data a step further with access to MOBI’s data warehouse. We also work with our customers to deliver storefront heat mapping and behaviour analysis.
Access MOBI’s data warehouse where we can send order information to a preferred data warehousing tool. MOBI will give access to cleaned and transformed data, making it easy for users with SQL experience to generate highly customised insights.
Our data warehouse will grant access to order details, vouchers & rewards, menu data, product details & modifiers, abandoned order details, and payment and payout details for MOBI Pay.
Software to show how guests are engaging with the storefront and menu. We can provide access to heatmaps and insights on improvements to the user journey, all with the focus on increasing conversion rates.
Head office tools